WWE has made the certain and shocking decision to fire 8 executives from their posts. It was an out-of-the-box decision that stunned every WWE fan. No name on this list holds an ordinary responsibility in WWE. All these executives are in charge of marketing, data governance, streaming, and gaming.
All these firings came due to the merger of UFC and WWE. TKO Group acquired both companies. The restructuring of WWE and UFC under the new company became the reason for that decision. Let’s look at the role and significance of all WWE fired executives.
Amanda Bloom
Amanda Bloom was the first WWE Fired Executives who held the post of director of Enterprise Master Data and Governance in WWE for more than 8 years. She joined WWE in 2016 and became one of the main pillars of making this company big around the globe. Her key role was to get data, manage big data, and use it to improve WWE.
After the merger of WWE with UFC, a new decision resulted in Amanda Bloom firing. Amanda Bloom served WWE for 8 years, and in the data department, she helped WWE in more scalability and making more clear decisions for the betterment of WWE.
Catherine Newman
Marketing was one of the major pillars of running a successful business model. A talented and smart person is always required to create a big marketing forum and make a company bigger. And to fulfil these demands, Catherine Newman joined WWE in 2022. Catherine was vice president of Executive and also Head of Marketing at WWE.
She made great marketing policies for WWE. She worked closely with branding initiatives and contributed to global companies to make WWE more famous. Catherine also came under layoffs by the companies after being merged with UFC.
Jamie Horowitz
Jamie Horowitz was one of the famous WWE Fired Executives. He holds the key responsibility of being Vice President of Development and Digital. Jamie joined WWE in 2021, and in his 3 years, he made great strategies for developing and leading digital content creating team.
He worked really hard to manage big content and enhance digital content. Unfortunately, he came under layoff due to cutting off the jobs and cost after the merging of WWE and UFC.
Andy Levine
Andy Levine was vice president of international and platform strategy at WWE. He has great knowledge of making international meetings and closing big deals for the betterment of WWE.
He did a great task of making WWE more famous around the globe. Due to his efforts, WWE successfully got more reach. Also, he contributed to digital strategies.
Due to his skills and efforts, he made a strong portfolio as a WWE employee. Unfortunately, he came under the layoffs of the TKO merger.
Craig Stimmel
Craig Stimmel was also a talented and skilled WWE Fired Executives. He served as Global head of sales and partnerships. His key role was to make good deals and attract new fans from all over the world. He also worked very closely with WWE leadership, including Nick Khan.
His work and skills made him very important for WWE in terms of the sales department. He joined WWE in 2022 and started to make efforts for the betterment of WWE according to his skills. Unfortunately, Craig got into a firing storm of the TKO group.
Karen Mullane
Karen Mullane was an experienced and excellent WWE Fired Executives. She was appointed in 2020 to hold the Chief Accounting Officer job. In her 4 years with WWE, she made an excellent effort to manage the assertions and accounts of WWE.
She also held the CFO position at Etsy, proving his worth as a financial controller. However, due to cutting costs and being fired by TKO Group, Karen also got sidelined. With her experience and abilities, she has a big chance of returning to WWE in the future.
Stewart Frey
Stewart Frey joined WWE in 2016. Frey was responsible for controlling the vice president’s post of streaming technology. From 2016 to 2014, in 8 years, Frey worked very hard to convert a handsome amount of content from a broadcasting channel to a streaming platform.
And fans saw that WWE made big deals with big streaming platforms like Netflix and other big sources. Stewart was also the former VP of Viacom, which shows how skilled he is as Streaming strategy head for WWE. But the 8-year-long journey ended after TKO Group added his name to the layoff list.
Matt Geyer
Matt Geyer was the senior vice president of the gaming division of WWE. As a gaming source, WWE is very famous worldwide, and this big responsibility was on the shoulders of Matt Geyer.
Matt Geyer was very experienced in making WWE’s gaming platforms one of the best in the world. WWE’s games 2k series is very famous among the fans and making certain changes according to modernity and making it more famous day by day made Matt very important.
However, in the end, after the merger of UFC and WWE by TKO Company, he also suffered job loss. But his services will always be remembered in WWE.
Reasons behind These layoffs
In 2023, TKO Group acquired WWE and UFC with a deal of 21 billion dollars. Due to this, TKO Group wanted to operate both companies in the same fashion, and therefore, many slots became overloaded for TKO Group.
All these functions resulted in the layoff of these WWE Fired Executives and employees. These employees may have the opportunity to work under the TKO group in the future. But for now, it will be sad for them, and they must pack their bags and go home.
However, their skills and work for WWE will be praised. But for now, they have to work in another place due to many changes happening in WWE. Besides this, many other changes happened after the WWE and TKO deal. The Rock joined the board of Directors of TKO Group, which cooked many big things.
Also, many other big changes happened, such as Raw shifting more towards streaming platforms and Smackdown shifting towards USA Network. TKO Group’s strategies led to an increase in tickets for WWE events. It will be a big question for TKO Group: What will WWE’s growth be in 2025?
